The following is an exeprt copied on-line from New Energy future announcing the latest Starbucks price increase and some of the reasons for it.”  As you know, many of your vendors have had price increases recently. Now is the time to raise your prices again too. Your customers are expecting it. Don’t announce it, don’t make excuses, just do it and protect your margins. Hopefully there will be a correction in the milk market soon and maybe we’ll be lucky enough to see some prices come back down.

Cheers,”  David

New Energy Future – July 25th 2007

Corn Ethanol Behind Starbucks Price Spike

July 25th, 2007 by Dan
–>Record Corn Prices Driving Up Milk Cost For All Those Pricey Lattes

The corn growing bonanza driven by government subsidies for the alternative fuel ethanol has tipped yet another domino in the economic food chain: Starbucks coffees.

At least, it’s part of the reason Starbucks is raising its prices, on average, 9 cents per drink.

American farmers planted more corn this year than at any time in more than a half century, yet cattle ranchers, dairy farmers and other food producers are finding the supply tight. That’s because so many corn farmers are growing their crop for fuel, not food. The rise in corn prices is one reason for the rise in milk prices, which is one reason for the rise in the cost of a latte…..